Recently, the mobile fitness application hot fitness won the fourth round of nearly 100 million yuan investment. This round of investment was led by Shudao Investment, and investment institutions such as Amoe Capital and Qianhai Asia Credit. It is reported that the hot fitness in the third quarter has completed nearly 10 million yuan in revenue, and the main business has achieved profitability.
Since its launch in January 2015, the Hot Fitness App has been committed to providing high-quality fitness courses. Currently, the total daily playing time of online courses has exceeded 20 million minutes. The main users are concentrated in the white-collar workers aged 25-35. Different from the characteristics of other products in the industry to develop strong tooling attributes, Hot Fitness is committed to providing fashionable and healthy life (Aiji, net worth, information) related, competitive original content, forming text, pictures, videos and live broadcasts, etc. A multi-dimensional content production and operation system will continue to focus on the development of high-quality PGC content in the future.
Since April this year, Hot Fitness has begun to try commercialization, giving full play to sports marketing planning and original content production capabilities, and the integrated marketing business has developed rapidly. In addition to Mercedes-Benz, BMW, Audi and other car brand customers, they also tried innovative games with customers such as Zespri Kiwi, Tencent Kings 98Online, and Xufu Move Free. At present, the hot fitness in the third quarter of 2016 has completed nearly 10 million yuan in revenue, and the main business has achieved profitability.
In addition to the online App, Hot Fitness also combines its own advantages to carry out in-depth layout in the industry chain, investing in Internet yoga brand Wake, Internet fitness equipment brand EDCO, and the gym management system “Pampasâ€, which began to hatch at the end of 2015. This year, a new round of financing was obtained. On the vertical track of fitness, the in-depth integration of industry resources is based on high-quality online training tools and content operations.
Xu Weite, the founder of Hot Fitness, said that this round of financing will be used for the continuous construction of the team and company brand, and continue to expand its leading position in content and revenue.
SARMs is a new performance-enhancing compound that is shaking up the fitness industry. They have the ability to promote muscle growth, fat loss, and even cardiovascular endurance. To maintain legitimacy, these new compounds, sold for "research purposes," are emerging as promising alternatives to anabolic Steroids. A lot of people are trying to promote dramatic changes in SARM's body structure.
As we age, our endurance, strength and skeletal muscle mass decline due to the gradual loss of type 2 muscle fibers. This severely limits our individual athletic performance. Skeletal muscle mass and muscle strength were significantly improved with SARM in this androgen deficient population.
Hormone receptor modulator. Basically, it's a fancy term for a drug that affects hormones in the body in a very specific way. It's very different from the way steroids work. Take testosterone, for example. Testosterone is considered the gold standard of anabolism and is used by millions of people around the world. While it's great at promoting muscle growth, it can also cause horrible side effects such as enlarged breasts and hair loss in women. This is because testosterone is converted into both estrogen and DHT in the body.
Let's take a look at the current SARM lineup on the market. I'll go through each one in detail and explain how they work.
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